Privacy Policy

Your information is processed in accordance with the provisions of this privacy policy, which we advise you to read carefully.

This privacy notice applies to both clients (any person employed or working within a Bilendi client) and prospective clients (any person who is not a client of Bilendi but who may be interested in becoming one) of Bilendi.

Committed to respecting your privacy, we ensure that your personal data is processed in compliance with Regulation (EU) 2016/679 of 27 April 2016, known as the "General Data Protection Regulation" (hereinafter referred to as the "GDPR").


1. Identity and contact details of the Data Controller

The Data Controller is Bilendi France, a société par actions simplifiée (simplified joint-stock company) with a share capital of €149,935, registered with the Paris Trade and Companies Register under number RCS PARIS 933 987 687, whose registered office is located at 4 rue de Ventadour, 75001 Paris, France.


2. What personal data do we collect?

2.1 Personal data collected

When you complete an information request on the Bilendi website, we collect and process the following personal data:

  • your identity and the contact details you provide when you register, such as email address, company, title, first name, last name, and country;
  • personal data that you may have transmitted to us through other means (for example, in a message or open field);
  • your methods or tools for accessing the Bilendi website, such as the technical characteristics of your computer, smartphone, or tablet;
  • your connections to our services, such as IP address;
  • a history of our correspondence with you.

 

2.2. Cookies and trackers

As part of your browsing, we collect information, which may include personal data, using cookies and similar technologies.

Trackers are detailed below.

 

Purpose

Legal Basis

Retention Period

Pixel tracker in emails :
 

1) Performance and effectiveness evaluation: Measuring engagement metrics (such as read confirmation, frequency, and time of consultation) to assess the relevance of our emails and continuously improve the quality of our communications.

2) Content personalisation: Tailoring the type of information, market insights, updates, and sending frequency based on your interaction with our emails.

Consent

12 months

 

 A tracking pixel is a hyperlink to a resource, usually an image file, embedded into a piece of content like a website or an email. This pixel usually fulfils no purpose related to the content itself; its sole purpose is to establish a communication by the client (panellist) to the host of the pixel (Bilendi or a third party duly identified), which would otherwise not have occurred. The establishment of a communication transmits various information to the host of the pixel (Bilendi or previously mentioned third party). 

In the case of an email, the sender (Bilendi) includes a tracking pixel to detect when the receiver reads the email.   


3. What are the purposes and legal bases for the collection and processing of your personal data, and for how long is your data retained?


We are required to process your personal data, as Data Controller, for the purposes and durations described in the tables below.

We always process your personal data based on one of the following legal grounds: (i) the performance of pre-contractual measures or the Contract, (ii) our legitimate interest (provided that we do not override your interests or your fundamental rights and freedoms), (iii) your consent, or (iv) the fulfilment of a legal obligation.

As part of your membership in the Program, we process your personal data for the purpose of:

 

Purpose

Legal Basis

Retention Period in Active Database

Responding to your information request

Performance of the Contract

12 months

Informing you of updates to the services offered by Bilendi

Consent

12 months

Establishing anonymous statistical data

Legitimate Interest

12 months

Ensuring the safety and security of the Program, the Site, and the Application

Legitimate Interest

12 months

Sending newsletters

Consent

12 months

 

We only collect personal data that is adequate, relevant, and limited to what is necessary for the purposes for which it is processed. These purposes are specific and legitimate, and in no event will your personal data be subsequently processed in a manner incompatible with these purposes, unless we obtain your prior consent.
 

 4. Who may have access to your personal data?

Your personal data may be transmitted to the following persons:

  • Bilendi staff or its affiliated companies who need access to it;
  • the staff of certain service providers or subcontractors (including chartered accountant, statutory auditor, IT development company, technology service company such as hosting and maintenance, company providing and ensuring the delivery of services for which you have requested information);
  • public or judicial authorities for the purpose of complying with a legal or regulatory obligation or a judicial decision;
  • an acquirer or buyer of our company, in the event of a merger, acquisition, or absorption, or in the event of the sale of assets of our company.

 

5. Where is your personal data hosted and is it transferred outside the European Union?

The servers hosting your personal data are located in the Ile-de-France region (France).

Transfers of personal data outside the European Economic Area are unlikely to occur. If they were to occur, they would carried out in compliance with the applicable regulations:

  • either by transferring your personal data to a recipient located in countries recognised by the European Commission as ensuring an adequate level of protection;
  • or in third countries not recognised as ensuring an adequate level of protection. In this case, we implement appropriate safeguards to ensure the protection of your personal data as provided for by the GDPR, notably by entering into the standard contractual clauses adopted by the European Commission with our service providers

 

6. Security Measures

We implement all appropriate rules and procedures to secure the access to and consultation of your personal data, and in particular to prevent them from being distorted, damaged, or accessed by unauthorised third parties. More generally, we implement appropriate technical and organisational measures to ensure that the processing of your personal data is carried out in compliance with the GDPR.

As a market research company, we adhere to the best practices of this market, including the strict data protection rules of ESOMAR (European Society for Opinion and Marketing Research), which are set out in the "ICC/ESOMAR International Code on Market and Opinion Research." Furthermore, the various companies of the BILENDI group are members of national market research federations in several countries. These federations strictly regulate the protection and use of your data.

 

7. How can you exercise your rights over your personal data?
 

7.1 General
 

In accordance with the GDPR, you have various rights in relation to the processing of your personal data: a right of access, a right to rectification, a right to erasure and objection, a right to restriction of processing, a right to data portability, a right not to be subject to an automated individual decision (including profiling), and the right to define directives concerning the fate of your data after your death.

If, despite all the care we take to protect your personal data, you believe that your rights have not been respected, you have the right to lodge a complaint with the competent authority for any breach on our part of the legislation and regulations in force (in France, the CNIL is the competent authority and its contact details are: 3 Place de Fontenoy - TSA 80715 - 75334 PARIS CEDEX 07, Tel: 01 53 73 22 22).


7.2 Methods of Exercise

To exercise your right under the GDPR or if, at any time, you wish to no longer receive our newsletters or any other service, or no longer be contacted by us at all, you can:

  • use the link provided for this purpose in each newsletter and each promotional email you receive,
  • send your request by email, to the following address: gdpr@bilendi.com accompanied by your email address and your postal address,
  • send your request by postal mail to Bilendi, 4 rue de Ventadour 75001 Paris by registered letter with acknowledgement of receipt, accompanied by your email address and your postal address.
     

8. Contact details of the Data Protection Officer

The contact details of our Data Protection Officer are as follows:

Name: HARLAY AVOCATS – 83 Boulevard Haussmann 75008 Paris, France
Email address:
gdpr@bilendi.com


9. Modification of our Privacy Policy

Our Site is continually being improved and developed.

We may modify the privacy policy from time to time, notably to comply with any regulatory, jurisprudential, editorial, or technical changes.

 

Last modified: September 2026